Press

MBFW

Cape Town /2017

23 March - 25 March

Press

MBFWCT 2017 Press Conference Release

Unlike fashion shows, nature cannot be choreographed. AFI held a press conference for all members of the media, designers, show producers, sponsor and service provider representatives on Saturday 25th March at 1pm at the Marina Room at the One & Only hotel at the V & A Waterfront; regarding the Mercedes-Benz Fashion Week Cape Town […]

#MBFWCT17 Fashion Alert Designer Boutique

‘I like my money right where I can see it… hanging in my closet.’ Carrie Bradshaw At Mercedes-Benz Fashion Week Cape Town 2017, we aim to engage, entertain and inspire audiences, both on and off the catwalk. Off the catwalk, the Designer Boutique and Privé platform celebrates the rebirth of retail within the AFI stable, affording local […]

#MBFWCT17 Designer Alert AfroModTrends

“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.”  Coco Chanel  For Ami Yomekpe, multi-faceted Ghanaian designer and CEO and founder of AfroModTrends, exploration and experimentation of fashion has always allowed her creativity to […]

#MBFWCT17 Designer Alert Fashion Revolution

 “It’s not a revolution on fashion, it’s a revolution on lifestyle.”  Tammy Nicol  Raising awareness of the true cost of fashion, showing the world that change is possible, and celebrating all those involved in creating a more sustainable future is what Fashion Revolution is all about. For South African Co-ordinator, Tammy Nicol, fashion is freedom […]

#MBFWCT17 Designer Alert Stefania Morland

“Forget the rules – if you like it, wear it!”  Stefania Morland  With her customers as her pillar, Stefania Morland believes that the greatest gift you can receive is the opportunity to build a career out of a passion, and her challenge in creating and growing her brand, was to apply her mind to the […]

#MBFWCT17 Designer Alert Taibo Bacar

“When you have an idea, you have to develop it for the world.”  Giambattista Valli    Experimenting with conscience, and always keeping in mind that he creates for the customer, the son of a seamstress, Taibo Bacar believes that similarly to using the same alphabet for a variety of different languages, so too with fashion […]

#MBFWCT17 Designer Alert Trebene

“Buy less, choose well, make it last.” Vivienne Westwood When it comes to ancient tradition, reignited for the modern world, the Trebene brand begins its’ journey of ethical fashion cashmere and silk in Kashmir, with the brushing of wool and the nimble movements of hands along the loom. It continues with collaborators and is inspired by travel, love letters, […]

#MBFWCT17 Designer Alert Viniga

 “Style… because it’s your first impression.”  Brigitte Da Silva  Brigitte Da Silva, designer at Viniga Atelier’s entire life has been a marriage of fashion and music. Born into the world of fashion and growing up in the industry, she always wanted to be a fashion designer, and with her family rooted in the garment trade, […]

#MBFWCT17 Designer Alert Cleo Droomer

 “Simplicity is the ultimate sophistication.”  Leonardo da Vinci Growing up with the bourgeois ladies of the Boland, as his grandmother was a prolific seamstress, Cleo Droomer was enchanted by balls of wools and knitting needles, and the possibility they presented of creating something. The sewing machine sowed a seed, that propelled this five year old […]

#MBFWCT17 Designer Alert Craig Port

 “I see you shiver with anticipation.”  Rocky Horror Picture Show   In his black leather loafers and Armani jacket, it is hard to imagine Craig Port as the “beach bum” that he describes himself as; but his passion for the sea and coastal living has moulded his aesthetic as a fashion designer, and given his […]

#MBFWCT17 Designer Alert Gavin Rajah

 “The sole reason for living is to love and be loved.”  Anonymous    Falling in love with fashion as a child attending a theatre production, Gavin Rajah was fascinated by the elaborate costume changes and their ability to dramatically alter a person’s persona. Mesmerised by the masquerade of clothing; together with a passion for the […]

#MBFWCT17 Designer Alert Jenevieve Lyons

 “God knew what he was doing when he created you.”  Colombus Mara Zilwa  Jenevieve Lyons is on a mission to share parables through her pieces; and as a young South African designer, she sees fashion as a voice to portray her brand mission of realising cultural, social, political and environmental issues, within a fashion context; […]

#MBFWCT17 Designer Alert Jenny Le Roux

“We are inspired by longevity, and our clothes are designed to stay in your closet longer.” Jenny Le Roux   As a past Fashion Editor of Fairlady magazine, Jenny Le Roux, creator of Habits, feels that fashion is all about the feeling; and should ignite an innate sense of feeling terrific. Her own distinctive style makes her […]

#MBFWCT17 Designer Alert Lara Klawikowski

 “Sometimes it’s good to get off the merry-go-round and get on the rollercoaster instead.”  Anonymous  When Lara Klawikowski was a young girl, she recalls seeing a fashion piece on Jean Paul Gaultier on television, and remembers how much glamour and happiness lived in him and his work. This moment, paired with her well-dressed Russian grandmother, […]

#MBFWCT17 Designer Alert David Tlale

“Life is our runway; let us celebrate it in style and elegance on a daily basis.” “All hail the King, David Tlale,” who has a passionate penchant for experiential design, ensuring that his audience always gets what they come for – an unforgettable experience -­ with a continuous re‑invention of his Brand each and every […]

#MBFWCT17 Designer Alert The Coronation of MaXhosa by Laduma

“Fashion fades, style is eternal.”   Celebrated as one of South Africa’s finest when it comes to innovative knitwear, and with fervour for celebrating culture; Laduma’s initial concept of a range of eclectic premium knitwear, that married his passion for fashion and his quest for translating tradition, propelled the aesthetic of Xhosa culture into the […]

#MBFWCT17 Model Casting Fashion Alert

Casting its eye over Table Mountain, in the heart of Cape Town’s working harbour, the V&A Waterfront offers visitors a host of unforgettable experiences, and to add to those, the V and A Waterfront has been confirmed as the haute spot for the Mercedes-Benz Fashion Week Cape Town 2017 Model Casting, taking place on Friday, […]

Mercedes-Benz Fashion Week Cape Town 2017 Announcement Press Release

Fashion only goes in one direction – forward – and African Fashion International (AFI), owner and operator of Mercedes-Benz Fashion Week Cape Town 2017 (#MBFWCT17), is a firm believer in thinking that way too. Fashion is a huge influential market and through its Mercedes-Benz Fashion Week properties, AFI’s aim, as it celebrates a decade of […]

Sponsors – MBFWCT17

TITLE SPONSOR Mercedes Benz South Africa SPONSOR MAC cosmetics SPONSOR ghd Hair Products SPONSOR Hilton Hotels SPONSOR Grey Goose Vodka SPONSOR Boschendal SPONSOR Fashion One