News
“For the AW18 collection Route to Root we went deeper looking under the African sun, going back to our roots.” Johannesburg, Sandton, 04 April 2018....
This year’s AFI Cape Town Fashion Week theme “I am Africa” comes at an exciting time when the world is celebrating African Super heroes. We...
DE BEERS GROUP OF COMPANIES SHOWCASES FOREVERMARK DIAMONDS AND SHINING LIGHT AWARDS AT AFI FASHION WEEK 2018 16 MARCH 2018 CAPETOWN,...
MASTERCLASS
AFI FASHION TALKS: AFI to partner with South Africa's Best IP attorneys ADAMS & ADAMS Jean Bruneau is an Associate in the Trade Mark...
AFI FASHION TALKS- Exploring the impact and opportunity for African fashion, textiles and wearable technologies in the Design Innovation Landscape Merle O’Brien is 1...
The AFI Fashion Talks are tailor-made experiential fashion talks with insights and discussions by industry subject experts. Day 1 - Cultural Expropriation & IP...
DESIGNERS
FILMS
#IamAfrica Campaign promo 2 on Trace Channel
Proof that our FASHION FUTURE is to be found in its past.
#iamAfrica Campaign Promo Senegal
Before the beaded adornment for which the Masai tribe are world-famous, they crafted their accessories using metals.
The film examines this tradition but with fresh lenses: as proof that the future of fashion is to be found in its past.
We will be launching a collection of statement, tribe-Inspired accessories at AFI Cape Town Fashion Week.
